The importance of business cards and why you need them in 2022

The importance of business cards and why you need them in 2022

Beginning of a business card, a business card, is a card that contains information about the person and the company in which he works.

 or he may be the owner of the activity or work, and it is also called the personal card because it contains data on the nature of the work of the same person.

So the personal card represents the company's brand. Not only does it convey important personal contact information such as name.

 job, address, phone number, mail, and website, but it is often a display of the company's public image.

A quick historical overview

The origin of the invention of the business card goes back to China in the fifteenth century when the ancient Chinese used these cards to inform people.

 that they were coming to their home or workplace in advance, and they were called visiting cards.

The use of business cards flourished under the name of commercial cards in the seventeenth century in England, where square pieces of paper were used to advertise goods or services.

Merchants distributed these cards containing information such as the name of the company, services offered, and location details—often using a map to display this.

Are business cards becoming contemporary in the age of digital development?

You find that some believe that in light of the technological and digital development witnessed by many sectors in the time of “WhatsApp” and “Telegram” and other means of communication.

 the personal card or business card has expired and is not used. But that may be far from the truth, as you find that every day 28 million business cards are printed in the world.

Given the information provided by the business card, it is considered a biography about the owner of the company or activity, and the more wonderful the design, the more it indicates the nature of the work and attracts many potential clients.

What information must be provided on the business card?

The first thing that must be taken care of is your logo, which expresses your commercial identity, as you must convey the identity of your business to your potential customers.

 and in the future, anyone can identify your logo and what you offer as soon as they look at it, whether it is on your website, newsletters, or your store.

I take good care of specifying the name and surname on the business card so that it is easier for potential customers to identify your name and person.

 so write your first and last name. Introduce yourself as you would like to be called.

Define your job or work as a businessman or owner of a company etc., and use the job that accurately describes your job, so that customers know your job and your position specifically.

Contact information is the basis of the business card, and if you want your potential customers to contact you easily.

 you must make it easier for them to contact you, but what will you mention in the contact data? The answer is your website that displays your services or your activity.

 the so-called landing pages, also the address of your main activity, phone numbers, fax, mobile, and accounts on social networking sites such as Facebook.

 Twitter, Instagram, and any communication site that you find that serves your activity.

It is certainly clear to you now the importance of business cards or business cards, despite the remarkable digital development that exists today.

 However, that small paper called the business card remains an important strategic tool in marketing your activity or business and one of the main tools for building a potential customer base.